Turning big data into actionable information

Mobile telephones have become the sensors of society. Smartphones communicate continuously with big-data-enbroadcasting masts in the vicinity. The billions of items of data provided by these interactions are anonymized and aggregated by the mobile network operator in its own IT environment and made available to Mezuro for processing and analysis.

The result is information about mobility patterns of people, as a snapshot or trend analysis, in the form of a report or in an information system.

Of course the data can be combined with information from other sources, such as traffic counting cameras or wifi counters , but also for instance with an event diary or weather details, as a result of which the results can be focused on specific questions posed by clients.

 

These are the available mobility characteristics.