Increasing the number of customers of a retailer starts with insight into the current visitors.
Mezuro’s analyzes provide a clear picture of, for example, the catchment area of a store or shopping center. The Mezuro residence and mobility information is indispensable for retail chains, petrol station owners, franchise organizations, property managers and municipalities.
Questions that Mezuro can answer for retail include:
- Is there an overlap between the catchment areas of my stores?
- Does the introduction of a shopping Sunday generate new visitors?
- How many cars pass my outdoor advertising and where do they come from?
- How many incidental and returning visitors come to my mall?
- Does the expansion of the parking lot actually generate more visitors in the mall?